Turnkey Websites Blueprint Course

Learn how to build a network of automated turnkey websites on WordPress Multisite.


Turnkey Websites Blueprint is a 6-week comprehensive video training course for web professionals (designers, developers, implementors) that will teach you everything you need to know to plan, build, sell, and scale a Websites-as-a-Service (WaaS) platform on WordPress Multisite.

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"One of the best purchase decisions I’ve made. I don’t know how I would have created my site without it. It would not have been half as good and I would have made at least 100 mistakes."

Christy Camren

Are you burnt out with the constant feast and famine of regular client projects?

Are you having trouble charging enough to pay the bills?

Are you struggling to scale your web consulting business?

I've been there, and I think I've stumbled on a great solution to all of the above frustrations.

Turnkey websites.

A turnkey website system will allow you to:

  • Build the perfect website template for a specific niche market.
  • Automate the delivery, customization, and maintenance of that site.
  • Sell it over and over at an attractive price (to the customer) and scale to infinity!

It's better than creating a theme and selling it because you have full control over the customer experience from beginning to end. You also control all plugins and features that are available to the client.

If Apple has taught us anything, it's that customers desire a controlled environment as long as it delivers results!

Turnkey systems are a great business niche for part-time or full-time web consultants who are looking for a way to serve their lower budget clients, earn recurring revenue, and scale their business to server hundreds of customers without the growing pains of hiring a huge staff.

Recurring revenue for the win!

As you can see from the chart below, the recurring revenue generated from my turnkey websites has been steadily increasing over time.

Yet the time and effort I spend on keeping it running has remained the same (about 2-4 hours per week).

Here's my Monthly Recurring Revenue growth over time from my turnkey websites:


This course is based on my real-world experiences, as well as the experiences of others who are running and earning real money from a turnkey websites.

Complete with downloads, worksheets, case studies, and interviews with real turnkey website builders you'll have all the tools you need to add a real passive income-generating product to your service business.


"This is the go-to resource for anyone looking to create a turnkey website platform. It not only provides you with all the information you need to setup the platform, but also includes a lot of tips and tricks of what works and what does not work."

Johan Gouws

Learn from Other Turnkey Success Stories

Jason Westbrook followed the Turnkey Websites Blueprint formula to launch his turnkey platform for churches. His complete case study is available in the course so you can see how other's are implementing the material.


"Matthew's course helped enormously. I've had the idea to build a Turnkey service for some time but lacked the knowledge and the fine detail in how to do it properly. I'm now well into building exactly the type of service I needed. The help from Matthew and the rest of his Community has been first class. I thoroughly recommend it."

Mark Gibson

What to Expect

We approach building your turnkey website platform like building a house. Each week, you'll gain access to a new module of video lessons. The modules include:

Laying the Foundation

In this module we work on defining your niche, building a following, and pre-selling your product before you ever build it.

Build the Framework

We introduce the "turnkey tech stack" starting with hosting, multisite, backup, security, and performance.

Interior & Exterior Design

Now it's time to make things "look pretty" for your client by designing both the front-end AND the dashboard.


Here we set-up a smooth onboarding experience for your customers with emails, videos, and custom dashboards.

For Sale

Now that it's built, it's time to sell your turnkey sites! We'll talk landing pages, upsells, terms & conditions, and launch strategies.


Once you start getting customers on your platform, you'll want to make sure you maintain it properly and plan for scale.

Also included with your purchase:

"Well thought out syllabus and approach. Very comprehensive and covered just about all of the necessary components to get a Turnkey system launched and up & running."

Ben Magrill

Meet Your Instructor

My turnkey platform has now been running for a few years and it’s been a lot of fun to watch it grow. It now provides a steady, predictable side income for me that I can continue to grow as much or as little as I want.

It occurred to me that turnkey systems are a great business niche for part-time or full-time web consultants who are looking for a way to serve their lower budget clients. I decided to start sharing the experiences of my own journey in order to help other web consultants build their very own turnkey website solution.

I've had years of experience teaching web development and WordPress to all levels of learners. I love teaching and I think I'm pretty good at it, if I do say so myself.

-Matthew Rodela

"I have learned a lot. I just completed the first module - Lay the Foundation. It is full of great information and presented in a clear and organized fashion. Thank you Matthew Rodela!"

Dawn Miceli

BONUS: Get access to ongoing support and community with...

When you join the course you'll get 3 MONTHS FREE ($150 value!) access to our exclusive membership club for turnkey website builders! Continue on your turnkey journey once the course is over. Join an exclusive club of turnkey website action-takers and WaaS builders.

Perks of Keymaster's Club include:

Free Access to All KeyPress Plugins

As long as you stay a member of Keymaster's Club, you'll have free access to the KeyPress suite of plugins built with the WaaS admin in mind. Learn more about our plugins.

Private Community and Coaching Calls

Learn from your peers in a private Slack channel, free from the distractions of other social platforms. Join your fellow members on monthly coaching calls to work through your biggest turnkey challenges.

Ongoing Training

With regular webinars and mini-courses included in your membership, you wont be lacking continuing education to help you take your platform to the next level!

"I really did enjoy the course, I thought it delivered what it promised for the money I paid. It gave me plenty of time from week to week to implement the things I was shown. I've already got a couple of paying clients. I would recommend this course to anyone who wants to set up a WaaS in a particular niche."

Jennese Chabot

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"[The course] gave so much structure in the process of building my Turnkey platform. The general guidelines for the setup of the whole system are made so clear in the course. It is really worth the investment and I learned a lot from it."

Mieke de Bruijn

Frequently Asked Questions

When I created this course I had THREE groups of people in mind:

Group #1: Web developers or designers who are not happy with their client work and want to use their skills to pivot to a solid recurring revenue business model.

Group #2: Web consultants who want to supplement their client work with a solid recurring revenue business model.

Group #3: Industry experts who want to build the PERFECT website platform for their followers. (You can outsource the technical stuff if you need to).

If you fall into one of those three groups, I believe Turnkey Websites Blueprint is the PERFECT fit for you.

How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.

Glad you asked! Every week we'll hold a live coaching call to discuss that week's learning module. It's an open Q&A session where you can pick my brain, discuss wins, or just tell me about your awesome dog. You'll also be invited to a private Facebook Group with all the other students to help each other through the course.

After the course is over, you'll get access to a free trial of our membership community, the Keymaster's Club, for ongoing support and accountability.

After 3 months if you want to continue in the membership it's only $49/month.

The doors close for enrollment on Wednesday, May 20th at Midnight Eastern time.

The course starts on May 21st. After that, a new module is released every week for a total of 6 weeks.

We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.


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